Never Buy Another Diet

The diet industry is huge, a massive money making machine, and the reason for this can be summed up in one word - laziness...

Most people are overweight because they don't do enough exercise if any at all, the laziness has taken over.
Add that to a bad food balance and you have weight gain.

Of course people like this would rather not have to put in actual effort to lose weight, so when a new book with great marketing promises them 'miracle' weight loss, the wallet opens and the purchase is made.

Of course these diets won't work by just buying the book, so when the weight loss doesn't happen in a 'miracle' the idea is forgotten.

Only forgotten long enough though for the *next* diet book to cross their path...

The cycle starts again and another book is bought.
The result will be the same and the coffers of the diet industtry get fuller.

Of course the lazy people know deep down that they don't need any more diet books - a simple reduction of calories and/or better food choices plus some light exercise will get that weight off.